The Potent Position Methodologies
Meet Gisell Paula 👋🏽
Hello! Welcome to my corner of the internet-verse. I am the creative and strategic business partner you've been waiting for! My job is to do reduce founder exhaustion and increase people happiness by identifying and investing in needle-moving activities.
I do away with trash systems that aren't made for human consumption and swap them put with human-centric strategies. To inform the strategies, I lean on industry research and empathy to to help small businesses grow.
And then there's the boring (but trust-building) stuff: I'm a certified agile leader and marketing professional who has shepherd critical rebrands and business transformations for both small agencies and enterprise organizations.
Today, I'm building a more equitable world by helping teams scale. As your Operational BFF at Get Scrategy by Scrap Strategies, that looks like building tools. And when I'm not building tools, I work hands-on with intentional CEOs and teams to make purpose-aligned growth as Chief Strategist and CEO of Scrap Strategies.
Real talk, tho. You are the real star here.
Small businesses like yours make the world go round.
But you do more than that. You are the vehicle to determine a person, family, and community's quality of life. If that doesn't drive a human to do all they can to help entrepreneurs, then I do know what does. But I can tell you that it sure is a whole lot more interesting than me.
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